OTRUM Digital Signage deployed to 300 properties

OTRUM is proud to announce that it has now successfully installed digital signage solutions to more than 300 hotels over 20 countries worldwide, including such prestigious chains as Accor, Hilton, Rezidor, Starwood, and Marriott. With the release of the new 2010 version of OTRUM’s signage software - the possibilities are endless.

Some of the latest developments in OTRUM’s Digital Signage inclu

• RSS News and Weather feeds, providing guests with live news and weather.
• Live airport departure/arrivals information. 
• Automated OPERA Interface. This interface gives a new level of automation for hotels using the OPERA software to manage the meeting room bookings. Now all meeting room bookings will be automatically transferred to the signage solution without any need for data duplication. 
• IP Streaming solutions for digital networks.

Investment in Digital Signage is expected to be one of the high growth areas over the coming years as hotels begin to realise the potential for a high return on investment.  OTRUM provides a digital signage system that is easy to use, flexible and elegant.  With its simple web based user interface, OTRUM solutions allow hotel staff to quickly and easily update any information that they wish to pass on to guests in real time.

Scheduling capabilities are included allowing all promotions to be pre-scheduled to automatically change according to parameters set by the hotel staff, making your job easier and allowing a hotel to target specific information at a certain audience at a particular time. For instance promoting breakfast and the gym in the morning, and restaurant specials in the afternoon and evening.

Clear and concise information is paramount for the smooth operation of any hotel, and via the digital signage web portal, you can reroute conference delegates, attract guests to the bar area for Happy Hour, or give visual way-finding instructions which can significantly reduce the load on your front desk staff. Information is updated immediately and all over the hotel.
 
Signage screens can be mounted in conference areas, lobbies, bars, elevators, gyms, corridors, restaurants, etc.  You can even send information and advertising to a dedicated channel on the in-room TV. This gives you and your hotel full advertising and promotional potential towards guests by reaching them in the comfort of their own room.

The solution is quick to install and has been designed to be easy to use for staff. OTRUM takes full responsibility for data hosting and backup whilst also providing 100% security of the data.  Templates and Wizards provide for quick and convenient work with all applications, meeting all the requirements of global hotel chain communication.